The Distributor's Problem: Too Many Moving Parts
If you're running a distribution business in Sri Lanka, your day probably looks like this: 15 sales reps on the road, 8 delivery vans loading simultaneously, 200 retail outlets expecting deliveries, and phone calls coming in about returns, short deliveries, and credit limit issues. All before 10 AM.
The challenge isn't selling - it's managing the operational complexity that comes with distribution. You need to know what's in stock across three warehouses, which dealers have exceeded their credit limit, which routes haven't been covered this week, and which products are expiring.
ReoBiz connects your sales team, warehouse, accounts, and delivery operations into one system. Your sales reps see real-time stock when taking orders. Your warehouse gets picking lists automatically. Your accounts team sees credit limits before an order is confirmed. And you see it all on one dashboard.
Credit Control Nightmares
When sales reps promise credit to dealers without checking outstanding balances, bad debt accumulates. By the time accounts flags an overdue dealer, the rep has already delivered more stock on credit.
Multi-Warehouse Stock Confusion
Stock sits in a main warehouse, two distribution points, and several van stocks. Without consolidated visibility, you oversell from one location while another has excess.
Route Coverage Gaps
If route compliance isn't tracked, some areas get over-serviced while others go weeks without a visit. Without data, you can't tell if a sales rep actually visited 30 shops or 15.
Expiry & Returns Losses
Slow-moving stock expires. Returns pile up without proper documentation. Without FEFO enforcement and return tracking, expired or damaged stock erodes margins.